Asia: The emerging market you can’t afford to miss out on

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When it comes to language translation services, and in particular, the foreign language internet, we get first-hand experience of emerging markets and global trends. Indeed, on this very blog we’ve waxed lyrical about the BRIC countries (Brazil, Russia, India and China) and the opportunities these hold for exporting businesses.

tags: BRIC countries, economy, emerging markets, Export, Foreign Language Internet

Burberry tops the FTSE 100 with help from the foreign language internet

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It’s famed for its tartan print and posh umbrellas, but international fashion retailer Burberry held the accolade of being the best performer in the FTSE 100 yesterday.

Its success has been attributed to its recent growth in the Middle East and China, which saw the Burberry website translated and localised for these audiences. It’s a move which has certainly paid off, with the company reporting a rise in Asia-Pacific sales by 60% in the last quarter alone.

tags: eCommerce, economy, Foreign Language Internet